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Derek Gaskins

Derek Gaskins  

is the Founder of Retail Bloom and President of Aleva Stores. He is also a seasoned eCommerce executive, internet marketing professional, marketplace expert, investor, and entrepreneur. In his free time, he enjoys spending time with his family and hitting the links. His passion to help others succeed drives his desire to create content that is both thoughtful and actionable. Be sure to follow Derek on

Recent Posts

Why Amazon TACoS and ACos Are Not One Size Fits All

There is no shortage of metrics you can monitor when advertising your products on Amazon, CPC, CTR,

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